Several Dozen Things to Do Instead of Watching TV
- Create a mailing list of potential clients using the yellow
pages or the internet
- Write a magazine article to be published
- Write a chapter in that book you've been thinking of writing
- Play with your kids or grandchildren
- Go for a walk or a jog
- Practice one of those effects that you bought because it looked cool,
but you never opened the package after the convention. It is still a great
effect, it just needs your practice and your personality. Go get it.
- Try a new recipe
- Write a direct mail piece
- Read a book on marketing (I shamelessly recommend any of mine)
- Read one of the Harry Potter books
- Read the rest of the Harry Potter books
- Write your goals. Everyone always talks about how important this
is, but really, what's the big deal? Spend 30 minutes and find out the value
of the ONE thing virtually ALL highly successful people have in common. Write
your goals.
- Give your spouse a back rub
- Study a foreign language
- Begin an exercise program
- Take your direct mail piece (see #8 above) to a copy shop and get
enough copies to send to everyone on your mailing list (see #1 above)
- Stuff your direct mail pieces into envelopes and seal the envelopes
- Put stamps and labels on your envelopes and get them in the mail
- Start a phone campaign where you call just a few prospects per night.
You may settle for five phone calls. When you know you need to do only five
it makes them easier to get done. Somehow five rejections isn't bad when
you know it will only be five. And then when you get a "yes" it is even sweeter!
- Repair, repaint, restore, or replace some of your old props
- Create a mailing list of past clients. You can build this from old
paperwork if you have it, if not, begin compiling a list of your customers
ASAP!
- Rehearse a new routine
- Script an entirely new show from the ground up. Did you ever notice
how high profile personalities with longevity (like Madonna, David Copperfield,
Oprah, etc.) reinvent themselves every five years or so? You can do the
same.
- Plan a budget that takes into account putting 10% of your income
aside for savings and investment
- Set up a "mastermind group" of like-minded, success oriented individuals
who get together once a month or so (either in person or via phone) to discuss
marketing, strategies, ideas, new ventures, etc.
- Meet with your mastermind group
- Attend a magic club meeting
- Attend a meeting for a club that promotes an are in which you would
like to grow and develop (examples: a writer's club, a clowning group, an
actor's guild, a puppetry troupe, a comedy improv group, etc.)
- Attend a networking meeting
- Contact (via phone, letter, or e-mail) old friends whom you haven't
contacted in a long time
- Listen to audio programs (again, I shamelessly recommend mine, available
online at www.JulianSpeaks.com
but there are thousands of excellent programs)
- Listen to music, not for entertainment, but with the ear for what
could be used in a show (there are laws governing the use of copyrighted music
used in live performances, so I recommend listening to public domain music
or licensed music like that produced by Arthur Stead)
- Create a new magic effect using an old prop or familiar principle
- Take your favorite card trick and practice doing it with jumbo cards
- Buy a puppet and have him do magic tricks. What tricks can you do
one-handed? Make a list and e-mail it to me.
- Shop at the dollar store looking for ideas for new magic tricks and
props
- Shop at the office supply store for ideas for ways to streamline
your business, increase your productivity, or keep things more organized
and structured
- Shop at the scrapbooking store looking for new paper texture, paper
prints, and stickers or stamps that might inspire a promotional campaign
or magic trick
- Read the classics. Keep a copy of Cliff's notes by your side.
- Study a martial art
- Write thank you notes to people who have helped you out in life or
made you smile recently
- Write a letter of congratulations to someone you know who recently
achieved something important. It doesn't have to be a monumental event.
People appreciate being recognized for little things too, like getting a
belt rank in martial arts, getting a promotion at work, paying off their
home, having an article published, doing their first paid show, etc.
- Think of additional things that could be included on this list and
e-mail them to me. I'll add them to this list and give you credit if you
want. I'll even include a link to your web site if you let me know what it
is.
Julian Franklin is a marketing consultant, behavior modification specialist,
and author who develops creative ways to stimulate growth in your business.
For more information, including the opportunity to subscribe to his free montly
e-newsletter, you can visit www.JulianSpeaks.com