Audio Program Descriptions
Dream Mapping
Design the life you want and then cause
it to come to fruition. This audio CD takes
you step by step through the goal setting process, including
a variety of fun alternatives to traditional written goal
setting. If you don't have a tangible set of goals you
are living your life by chance. If that isn't working
the way you would like, try this one, simple step that ALL highly
successful and effective people swear by.
CD format $15
(43 minutes)
Giving Clients What They REALLY Want
Recorded live at KIDabra 2004, this lecture
was touted by some senior staff members as being the best
lecture ever presented in the 13 year history of the convention.
A lot of valuable information was crammed into the
60 minute lecture addressing areas such as: birthday party parents,
public libraries, elementary schools, middle schools, high
schools, and restaurants. Plus, learn the top six mistakes
your competitors are making and be sure you aren't making
the same mistakes! Includes a free, 3 page set of "follow-along"
lecture notes.
CD format $25 (60 minutes) includes 3 pg. lecture notes
Business of Magic, Year 1
16 tracks, all read by the author on improving
and growing your service business. Topics
include: Cultivating Your Best Clients, Getting Results,
How to Get Great Testimonials, Regular Windfalls, The Value
of Time Management, Buyer's Remorse, Express Yourself, and
much more! Taken from the hugely successful monthly column
in The Linking Ring.
CD format $15
(1 hour, 16 minutes)
Business of Magic, Year 2
Another successful year's worth of articles taken
from the hugely successful monthly column in The Linking Ring,
all read by the author. Includes: Making a Fortune from Good
Fortune, Making a Dream Book, My Rolling University, Establishing Your
Price (part 1 and 2), Negotiating is NOT Price Concessions!, Difference
Between Net and Gross, The Power of Momentum, Creating Systems for Success,
a bonus track on Sincerity and much more.
CD format $15
(1 hour, 20 minutes)
Business of Magic, Year 3
Another successful year's worth of articles taken
from the hugely successful monthly column in The Linking Ring,
all read by the author. Includes: Making a Fortune from Good
Fortune, Making a Dream Book, My Rolling University, Establishing Your
Price (part 1 and 2), Negotiating is NOT Price Concessions!, Difference
Between Net and Gross, The Power of Momentum, Creating Systems for Success,
a bonus track on Sincerity and much more.
CD format $15
(1 hour, 20 minutes)
Business of Magic, Year 4
Another successful year's worth of articles taken
from the hugely successful monthly column in The Linking Ring,
all read by the author. Includes: Feedback, Doing Free Magic
Shows (part 1), Doing Free Magic Shows (part 2), Elevator Speeches, Lost Sales,
Four Types of Customers and How to Sell to Each of Them, Feel / Felt / Found,
The Other 95%, Effectiveness vs. Efficiency, A New Way to Look at Trade Shows,
Action Item Payout Matrix, Repeats / Referrals / Referrences / Leads : An
Introduction to Spin-Off Business.
CD format $15
(1 hour, 20 minutes)
Business of Magic, Year 5
Another successful year's worth of articles taken
from the hugely successful monthly column in The Linking Ring,
all read by the author. Includes: Strategic Planning; Pigeon
Holes; What I Learned at the Grocery Store; Another Five Lessons from the
Grocery Store (bonus article); 20 Year Reunion; Amatuers Wait for Inspiration;
4 Scissors and 3 Staplers; Bredth or Depth; How do People Feel?; Monkey Traps;
A Curious Correlation; What's Your Story; What I Learned Playing Paintball.
CD format $15
(1 hour, 20 minutes)
Stimulating Word of Mouth Marketing
This lecture was the opening lecture of KIDabra marketing
day in 2005. Participants paid $99 to attend marketing day, but you can
relive it over and over on CD for a fraction of that cost. In this amazing
lecture, Julian gives a ton of real-world tactics that drive, and actually
control the word of mouth message and transmission process. You learn the
difference between Strategic Planning and Tactical Planning and why it is
critical to understand and apply that knowledge.
CD format $25 (1 hour, 5 minutes)
Kid Control Lecture
This lecture was given at the 2005 KIDabra convention.
You learn some of the simple methods of directing the behavior of children.
From the four types of prompting with specific, real-world examples of each,
to establishing expectations and how to lay down rules for maximum effectiveness.
If you work with children, this information is priceless.
CD format $20 (42 minutes)
"What is Educational Significance?" Lecture
This lecture was given at the 2006 KIDabra convention
with additional tracks added in the studio to completely fill the CD with
specific, simple, tactical ideas for improving the value of the educational
and motivational programs you deliver. If you are, or asprire to become
a library show performer, a school show performer, or a gospel performer,
or if you ever use magic as a motivational tool (such as in trade shows
or motivational speaking) then you simply MUST have this information. This
is an introduction to the material in the more complete program "Developing
Educationally Significant Programs".
CD format $25, includes hand-outs (42 minutes)